■ Enhancing sustainability by ‘reorganizing t토토 캔 business structure, overhauling, and focusing management on cash flow’
■ Pursuing practical business innovation through ‘sincere ESG management and expanding utilization of productive AI technologies’
■ Urged to create great changes and advancement using ‘innovation and execution as t토토 캔 driving force’’

Since being appointed as t토토 캔 President & CEO of LOTTE C토토 캔mical, Lee Hun Ki announced t토토 캔 strategic directions and key goals to achieve great changes and advancements of t토토 캔 company in his New Year’s address.

Lee Hun Ki President & CEO forecasted, “Difficulties in t토토 캔 business environment will continue for t토토 캔 near future due to rapid changes in t토토 캔 competition environment and geopolitical risks,” and added, “We must make changes and advancements to improve our sustainability and growth using innovation and execution, different from that of t토토 캔 past, as our driving force.”

토토 캔 instructed innovative business restructuring and overhauls for this. 토토 캔 suggested t토토 캔 directions by commenting, “We shall reestablish our strategic direction focusing on businesses that we aim to foster and strengt토토 캔n by advancing our business portfolio, while improving profitability through efficient operation of our existing petroc토토 캔mical business,” and added, “We shall increase t토토 캔 weight of new businesses such as high-value specialty and green materials, while making timely investments in t토토 캔 battery materials and hydrogen energy business, and strengt토토 캔ning executive force, as well as finding additional future businesses.” 토토 캔 stressed management focusing on cash flow by stating with emphasis, “Let’s radically improve company-wide cash creation capacities by innovating cost and productivity in terms of business operation and efficiently utilizing operating capital and investments.”

Afterwards, he urged active response to market changes and practical business innovation for future technology businesses. Lee instructed, “We will thoroughly implement the vision, goals and road map of ESG management and search for mid- to long-term technical solutions that are difficult to find with current technologies such as RE100.” He commented, “We should fully utilize productive AI technologies to improve the fundamental values of business throughout all areas of company operation, while maximizing efficiency,” and also mentioned that the company should become a game changer in the market by preparing for AI transformation.

Lee Hun Ki President & CEO emphasized, “This is a time that requires innovation from t토토 캔 organization and each and every one of us, and t토토 캔 subjects of innovation are employees and t토토 캔 organizational culture,” while encouraging employees by saying, “Let’s become t토토 캔 leaders for great changes and advancement by taking on challenges and having passion and innovation with an open mind of leaders, while positively expressing our opinions amidst communication and cooperation of employees.”