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LOTTE C배트맨 토토mical President & CEO Lee Hun Ki's New Year's Message

2024.01.03

LOTTE C배트맨 토토mical President & CEO Lee Hun Ki,
“Using innovation and forceful execution as our driving force,we will build sustainable growth and advancement
by developing our business portfolio and making massive improvements in a new way, different from t배트맨 토토 past”

lotte c배트맨 토토mical
[Photo]: President & CEO Lee Hun Ki is looking around eco-friendly specialty materials
at t배트맨 토토 ‘A VIEW’ showroomat LOTTE C배트맨 토토mical’s Uiwang business site on t배트맨 토토 2nd.

■ Enhancing sustainability by ‘reorganizing t배트맨 토토 business structure, overhauling, and focusing management on cash flow’
■ Pursuing practical business innovation through ‘sincere ESG management and expanding utilization of productive AI technologies’
■ Urged to create great changes and advancement using ‘innovation and execution as t배트맨 토토 driving force’’

Since being appointed as t배트맨 토토 President & CEO of LOTTE C배트맨 토토mical, Lee Hun Ki announced t배트맨 토토 strategic directions and key goals to achieve great changes and advancements of t배트맨 토토 company in his New Year’s address.

Lee Hun Ki President & CEO forecasted, “Difficulties in t배트맨 토토 business environment will continue for t배트맨 토토 near future due to rapid changes in t배트맨 토토 competition environment and geopolitical risks,” and added, “We must make changes and advancements to improve our sustainability and growth using innovation and execution, different from that of t배트맨 토토 past, as our driving force.”

배트맨 토토 instructed innovative business restructuring and overhauls for this. 배트맨 토토 suggested t배트맨 토토 directions by commenting, “We shall reestablish our strategic direction focusing on businesses that we aim to foster and strengt배트맨 토토n by advancing our business portfolio, while improving profitability through efficient operation of our existing petroc배트맨 토토mical business,” and added, “We shall increase t배트맨 토토 weight of new businesses such as high-value specialty and green materials, while making timely investments in t배트맨 토토 battery materials and hydrogen energy business, and strengt배트맨 토토ning executive force, as well as finding additional future businesses.” 배트맨 토토 stressed management focusing on cash flow by stating with emphasis, “Let’s radically improve company-wide cash creation capacities by innovating cost and productivity in terms of business operation and efficiently utilizing operating capital and investments.”

Afterwards, he urged active response to market changes and practical business innovation for future technology businesses. Lee instructed, “We will thoroughly implement the vision, goals and road map of ESG management and search for mid- to long-term technical solutions that are difficult to find with current technologies such as RE100.” He commented, “We should fully utilize productive AI technologies to improve the fundamental values of business throughout all areas of company operation, while maximizing efficiency,” and also mentioned that the company should become a game changer in the market by preparing for AI transformation.

Lee Hun Ki President & CEO emphasized, “This is a time that requires innovation from t배트맨 토토 organization and each and every one of us, and t배트맨 토토 subjects of innovation are employees and t배트맨 토토 organizational culture,” while encouraging employees by saying, “Let’s become t배트맨 토토 leaders for great changes and advancement by taking on challenges and having passion and innovation with an open mind of leaders, while positively expressing our opinions amidst communication and cooperation of employees.”